(for previous installments, try the tWtG category)
A glitch occurred in the website building process, when John tried to look at the website from his phone.
"This is tiny. How are people supposed to buy cheese from this?"
Kate had briefly discussed mobile website support with Hugh, their web developer, but dismissed it early on because of the cost.
"All you have to do is pinch and zoom. If people are buying loads from us, we can make a prettier mobile website in a second phase."
"Hmm" said John, but he decided not to argue.
There was another problem with the issue of photographs. Hugh's website content management system allowed Kate and the others to upload large photos of cheese boards and cheese wrapped in packets, but they would need to take photos on a regular basis, and the photos needed cropping and colour correction. Hugh wouldn't be able to do this for them every week, unless they paid him.
Hugh introduced Kate to GIMP, a free photo editing tool which does many of the things Photoshop does. "It's a little quirky", said Hugh, "but once you know how to do the basic things, it's very quick and easy." Kate struggled at first, but after a session with Hugh and some reading of the online GIMP tutorials, managed to do what she needed.
Finally the website was ready to launch. Hugh's company put it live and then switched on Google Ads to get more traffic to the site.